NEW: Amazon is running glossy anti-union ads to combat the organizing drive by workers at their Bessemer, AL, warehouse. Apple’s share price rally in the past year could be attributed by the fact that investors are starting to evaluate Apple as a software and services company (even though the iPhone is still responsible for 61% of the company’s sales). Stanford paper says to reduce zoom fatigue: 1. The successful iMac allowed Apple to continue targeting the Power Macintosh line at the high-end of the market. How Facebook responds to the voluntary recommendations is the most important part of whether this experiment does anything! ‘Personalised’. something i've been thinking a lot about is the quiet part of the monetization conversation: the attention economy is massively unequal. Does answering questions when it's raining at 9 a.m. on whether we'll be playing 10 hours later count as “more content?” Asking for a couple hundred friends. This is a big one — now THE big one in social listening. The iPhone is a good product but in terms of spec most iterations of the iPhone have really struggled to match those of the equivalent high end devices by HTC or Samsung. The company is also planning on launching a new lower-cost phone to cater to consumers in India as early as March 2020. European smartphone market shrank by 14% YoY in 2020, with Xiaomi up 85% and Huawei down 62%; Apple hit record market share of 30% in Q4 helped by iPhone 12 — Boston, Toronto, London, New Delhi, Beijing, Taipei, Seoul - February 26, 2021 — 2020 was a rollercoaster year for the European smartphone market. Hey FB, This ad is brutal. Biggest missed fact in all of this... 1/2 https://twitter.com/... Apple's anti-#IDFA measures are designed to slow down or reverse the growth of those revenues, of which Apple gets 0%. marketing strategy24. And people have to pay to see them. Reduce size of zoom window 2. We could've told you this when we looked at the failure of their hiring algorithm. Finally people will stop posting “HOW IS THIS APP FREE LMAOOOO” tweets https://twitter.com/... Makes sense and could impact Patreon quite a bit. https://www.nytimes.com/... Wow. I can only hope that this isn't as convoluted and difficult to get as the famed and illusory $10 DSL that was mandated a decade or so ago. https://twitter.com/... Super Follows but every time someone subscribes a tweet from your drafts is automatically posted. https://twitter.com/... Robinhood has added six million new users to Robinhood Crypto so far in 202. Apple has a brand value of more than $234 billion and is a valuable brand of the world. Seems very likely that paid social is going to become a real thing, a lot of people are going to make serious money off this. Apple has done extensive research on this, as has Amazon and Google. I understand that not everyone on Twitter wants to pay for my tweets. A much abused term, often used to justify privacy eroding practices. This strategy is generally used for technological products which is new to the market, has consumers willing to pay a premium price, it is far ahead of the competition. I'm going to go ahead and give the edge to Reed Hastings as far as capital allocation is concerned. In all seriousness, I think Super Follows is a great idea. on: function(evt, cb) { Let's Talk About Why Personalized Ads Matter, Facebook Comes Out Swinging on News in Australia and Personalized Ads, Good Ideas Deserve to be Found. Facebook made this ad because they want to protect their privacy-abusing business model. Nonetheless, as the company transitions to the Services business model, it will try to expand its user base further (by lowering the average selling price of its devices). Congratulations Jonathan & team. Extremely disturbed by these stories abut Mailchimp. When selling hardware products, Apple optimizes for great user experience (which often means exclusive software and hardware that is not interoperable with others) and brand (hence the high average selling price). 3. Does this seem crazy to anyone else? Here's what I found https://www.vox.com/... Internal data & interviews w/ diversity employees indicate Black Amazon employees are promoted less often & rated harsher than non-Black peers. There are journalists, comedians, and specialists who are providing real content of value here. It's a catchall,” Chanin Kelly-Rae, a former AWS diversity head, said https://www.vox.com/... Study finds video chats fatigue humans due to the intense up-close eye contact, constant self-view in real time, reduced mobility, and increased cognitive load, ‘Zoom fatigue’ brought into focus by Stanford study, How to sell a cat GIF for half a million dollars, These 4 fixes for video call stress are Stanford approved, Zoom fatigue? https://techcrunch.com/... Stori, which offers credit cards in Mexico through its app, raises 32.5M Series B led by Lightspeed, bringing its total raised to $50M, In reply to Oversight rulings, Facebook says it won't loosen COVID-19 misinfo policy, but will test letting users know whether a post was removed by a human, Policy makers and regulators have a valuable role to play: FB's Oversight Board, Facebook responds to the Oversight Board's 17 recommendations and commits to action on 11 of them, most of which focus on increasing transparency, Facebook Responds to First Rulings from its New Oversight Board. AT&T acquired DirecTV for $67B, including debt, so basically they lost the equivalent of Netflix's content budget from 2017-2020 on DirecTV. A copy of Vested Finance Inc.’s current written disclosure brochure filed with the SEC which discusses among other things, Vested Finance Inc.’s business practices, services and fees, is available through the SEC’s website at: www.adviserinfo.sec.gov. Masters of the teaser marketing campaign, Apple drags out the suspense … New Twitter Super Follows explained, Twitter's got a way for you to make money from your silly tweets, Twitter announces new features to help you make money and fight trolls, Twitter Announces Upcoming ‘Super Follow’ Feature to Let Users Charge Followers for Content, Twitter is going to help users make money from tweets, Twitter Will Bring Two New Features Super Follows and Communities, Twitter's new “Super Follow” will let you charge for tweets, and journalists are drooling, Twitter To Launch Paid ‘Super Follows’ Feature, Twitter's upcoming Super Follows feature will allow you to pay others for their trash tweets, Twitter shows possible updates, including Super Follow subscriptions, Twitter is planning to offer a paid service called Super Follow which will let users charge for content, How much does that tweet cost? Book deals, TV pilots, podcasts, presidential campaigns, etc. window.mc4wp = window.mc4wp || { It shows how the site appeared at 2:00 PM ET, February 26, 2021. If you’re going to market to seniors, you need to avoid using teenage jargon, trendy language, and internet slang. Vested Finance Inc. is registered with the Securities and Exchange Commission (SEC). So basically you must turn it into a phone call. Typography basics and their impact on creating engaging presentations, As server architectures continue to evolve, not all solutions are created equal, You don't have to be Google to have your own AI lab, Emails: BuzzFeed is shutting down HuffPost UK's news operation and video desk, except for its politics team, affecting 16 of 29 journalists, As House holds hearing on tech and news, Microsoft accuses Google of making publishers depend on it and Google claims Microsoft just wants to undercut a rival, AT&T says it plans to launch HBO Max international and AVOD in June and expects HBO Max and HBO subscribers worldwide to reach 120-150M by 2025, Fi, whose connected dog collars send users notifications when their dogs travel out of AI-determined geofenced areas, raises $30M Series B at a $200M valuation. Therefore, weakness in Services growth could be bad for the evaluation of the company. I'm grateful for their trust. @boztank and @KavyaPearlman should work together to figure out how to do cool social stuff without the freaky factor. I would have to consider making use of that. See definition of ‘tracking’ above. You can target super specifically, like by the amount of education or income. https://www.vox.com/... THREAD: I spent months talking to Black Amazon employees, in & out of diversity teams, to understand why some feel Amazon's practices and leadership principles have been used as tools of discrimination. BREAKING: Twitch, which is owned by Amazon, has banned Amazon's union-busting ads and says they never should have been allowed in the first place https://www.vice.com/... “Twitch does not allow political advertising, and these ads should never have been allowed to run on our service,” Amazon-owned Twitch says of Amazon's anti-union ads on Twitch: https://www.vice.com/... @mjgault, Facebook launches a TV, radio, and digital ad campaign in support of personalized ads called Good Ideas Deserve to be Found, ahead of Apple's IDFA changes. If you want to market your product to someone, you have to speak their language. With 2 days to spare, Facebook has responded to the first set of @OversightBoard recommendations. Apple’s marketing has become a benchmark for other companies that want to reach similar heights of recognition and revenue. Geographically German market remains to be the cash cow for the brand. } https://twitter.com/... Obv the only good premium tweet model is to subtweet ppl and then make you pay to see who I'm subtweeting, Whether reporters are allowed to enable Super Follows, and how they can use them, feels like it could cause a lot of controversy within newsrooms when it arrives. But Apple’s public relations strategy takes things a step further. https://twitter.com/... “Fortnite” creator Epic Games's battle to paint Apple as a harmful monopoly is drawing more technology players into the fray $aapl #epicgames #fortnite https://www.wsj.com/... Amazon-owned Twitch bans Amazon's anti-union ads, saying they should never have been allowed to run on the service, Dystopian Amazon ads kicked off Amazon-owned Twitch, Amazon-owned Twitch took down Amazon's anti-union ads, Twitch, owned by Amazon, pulls Amazon's anti-union ads. The options are almost limitless. Four reasons video calls are exhausting, and how to prevent it. What I love is that Twitter has made it really easy to sign up for Super Follow. The challenge seemed enormous. Regardless, shit needs to change immediately. Steam ordered to give up data for Apple vs. Epic Games legal battle, Valve ordered to comply with Apple's request for Steam data, Valve ordered to hand over sales data for Epic vs Apple case, Valve has to provide some Steam sales data to Apple, judge says, Court: Steam Must Provide Apple with Some Per-App Data. This generic strategy focuses on key features that differentiate the firm and its products from competitors. The “target” or “market” that you’re going to advertise to is called, “audience” on Facebook. Our team members at Vested may own investments in some of the aforementioned companies. Glad that @Facebook is taking time to seriously grapple with how to implement the @OversightBoard's recommendations re: increased transparency/redress wrt automated enforcement, public disclosure of names of dangerous organizations and individuals, etc. Interesting questions with superfollows (and Substack) is how monetization changes platform responsibility. Our teams are continuing their investigation and have found that users experiencing sign-in issues may have issues with Purchasing Content and Party Chat as well. Twitter announces “Super Follow”, like Patreon but on Twitter https://twitter.com/... https://twitter.com/... Twitter announces Communities, like Facebook Groups but on Twitter (they've started working on it in the web app since at least few weeks ago) https://twitter.com/... https://twitter.com/... NEW: Twitter announces it's exploring tipping and “Super Follows” - where users can super follow accounts, paying them a subscription for exclusive content, like Patreon Curious whether newsrooms will allow reporters to generate extra revenues for themselves in this way or not? The Process of Market Segmentation The intricacies involved in market segmentation are said to make it an exacting activity. https://techcrunch.com/... via @techcrunch, Sources: China's Tencent-backed trucking startup Full Truck Alliance has confidentially filed for an IPO that could raise at least $1B, Researchers detected mass scanning activity targeting VMware vCenter servers vulnerable to a remote code execution vulnerability; VMware has issued a patch, ‘Dangerous’ RCE in VMware: Patch, or the Puppy Gets It, VMware fixes dangerous vulnerabilities that threaten many large companies, CVE-2021-21972: VMware vCenter Server Remote Code Execution Vulnerability, Microsoft confirms it has fixed a five-hour Xbox Live outage which prevented some users from signing in or making purchases, Xbox Live was down for hours with gamers unable to play online following huge server outage, Microsoft says it is investigating a major Xbox Live service outage that is preventing some users from signing in or making purchases, Users should be able to sign in to Xbox Live again after outage. The size of this settlement points to the scope of TikTok's legal risk - and underscores the way in which privacy lawsuits have become increasingly high-stakes in recent years https://twitter.com/... TikTok agreed to pay $92 million to settle dozens of lawsuits alleging that the app harvested vast quantities of users' personal data that was shared with third parties and could be used to surveil them without permission. https://www.axios.com/... Hmmm. Declining 2016-2017 year-over-year iPhone sales have been extremely negative to Apple's bottom line, but you wouldn't know it by looking at the stock price. The big question is if Twitter—and its payment provider—will allow adult content. For example, Apple… https://twitter.com/... Xbox Live is down. Different types of investments involve varying degrees of risk, and there can be no assurance that any specific investment or strategy will be suitable or profitable for an investor’s portfolio. In other words, use the phone. This price includes all the costs that have been involved in making this sandwich, everything that you can think of. Yes. For example, emphasis on elegant design combined with user-friendliness and high-end branding effectively differentiate the firm. Airbnb posts a $3.9 billion loss in its first report as public company. That's more than the number of new crypto traders at Robinhood during the entirety of 2020. https://robinhood.engineering/ ... #crypto #doge #bitcoin https://twitter.com/... Robinhood posted about its crypto momentum today, the same that day coinbase filed https://robinhood.engineering/ ... would not share b/c w/e but check that gd chart! Thank you to my current and former colleagues for speaking up. Seeing this, Spaces, Groups, Revue, etc. There will be no refunds for any of my bad tweets. Taking 10% for handling payments will be another. The luxury strategy aims at creating the highest brand value and pricing power by leveraging all intangible elements of singularity- i.e. Figure 3: Apple’s Share price as a multiple of forward earnings (P/E). Because nearly every user will assume that all AR headsets have facial recognition even if they don't. Surprised but not surprised that Amazon broke the rules of a company it owns to spread anti-union propaganda. To meet the psychological needs of consumers. We have the Answers. We will send additional updates here and on https://www.xbox.com/... when we have more information to share. And in fact, I had a venture capitalist pitch me on a similar idea here in New Hampshire 3 years ago—a pilot program to let people pay to increase certain tweets' visibility—and I told him the same thing: this is a bad idea, and one I want nothing to do with. Not shiny like a trump case tho I guess. It is 6,000 words and I say that for no other reason than to help show that we worked hard to include the nuance and context that such a topic needs and deserves. Also these products are light which makes carrying devices to and from school much easier. As you can see, Apple is trading at an all-time high multiple, comparable to all high-gross margin software companies: Microsoft, Alphabet (Google) and Facebook. This is not about “personalized advertising.” @megancgraham 2/2. I gotta say.... obvious surveillance state thing aside, here me out... this... is awesome? Being selective shows this is a farce. If you look a little closer at Apple’s go-to-market strategy for the Apple Watch, I think you’ll find that perspective to be short-sighted and reactionary. The fact that Facebook disabled comments on their propaganda video really says it all. ZDNet's technology experts deliver the best tech news and analysis on the latest issues and events in IT for business technology professionals, IT managers and tech-savvy business people. The Google Play Store for Android and the Apple App Store for iOS are the two largest distribution channels for mobile apps, offering almost global coverage to a huge potential audience. Bloomberg reports that currently, the iPhone’s average selling price is US $759.85, a year-over-year decline of 2.3%. I am less sure about pay to follow mostly cause it's unclear what I would see https://twitter.com/... What's the problem with people finding an audience on Twitter? Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), Click to share on WhatsApp (Opens in new window), A tale of two earnings: Tesla and Facebook. Twitter announced today a new payment tool called “Super Follows,” which would allow Twitter users to charge for premium content, like a newsletter subscription, badges showing support, or bonus tweets. https://about.fb.com/... 1/8. This is a bad idea. @WSJ @dollydeighton https://www.wsj.com/... “For someone who has cerebral palsy and is in a wheelchair, being able to control their environment with their voice could be super useful to them.” via @DollyDeighton https://www.wsj.com/... Voice assistants like Alexa and Siri often can't understand people with dysarthria or a stutter. distribution channels22. I am old enough to remember “Super Poke” on Facebook. “And then when they...get here, it's harder to get promoted, harder to get top-tier rated, & easier to get lowest tier...so folks don't wanna stay.” https://www.vox.com/... All of the 10 Black current & former Amazon employees I spoke to say either they, or Black colleagues they know, were brought into the company at lower levels than peers with similar expertise. https://twitter.com/... @StephenWarwick9 Right, and that they will argue that in the end, consumers ended up paying the same prices for certain items in Steam games, despite competition from Epic's store. https://www.theregister.com/ ... ByteDance has agreed to a $92M class action settlement over data privacy claims from some US TikTok users, according to court documents, TikTok To Pay $92 Million To Settle Class-Action Suit Over ‘Theft’ Of Personal Data, TikTok reaches $92 million settlement over nationwide privacy lawsuit, TikTok agrees legal payout over facial recognition, ByteDance Agrees to $92 Million Privacy Settlement With U.S. TikTok Teens, TikTok Set for Massive $92m Payout Over Privacy Suit, TikTok agrees to $92 million settlement in class action privacy lawsuit, TikTok privacy lawsuits: Company agrees to settle one of the largest cases in history, TikTok agrees to pay $92 million to settle teen privacy class-action lawsuit, ByteDance Agrees to $92 Million Settlement in US TikTok Privacy Lawsuits, TikTok to Pay $92 Million to Settle U.S. Privacy Lawsuits, TikTok Settles Class Action Lawsuit for $92 Million, ByteDance agrees to $92m settlement over privacy claims of US TikTok users, TikTok parent settles lawsuit over its collection of minors' personal data, TikTok owner ByteDance to pay $92M in US privacy settlement. listeners: [], Same problem it was on Tumblr: success meant taking your talent to marketplaces that weren't Twitter or Tumblr. MC peeps, DM me if you want to talk. That said, the iPhone becomes the spearhead into Apple’s ecosystem, and as Apple’s user base expands (it currently has a 480+ million user base and is targeting to reach 600 million by 2020), it can continue to sell more iPhone accessories and Services to its existing user base at a lower customer acquisition cost, leveraging its very strong brand loyalty. Why some current and former employees say Amazon's “down-leveling” targets Black workers: https://www.vox.com/... Amazon: “We disagree with this characterization of Amazon's culture & believe...it misrepresents the facts & is based on the views of a small # of individuals.” I stand by my reporting. How Apple uses skimming strategy for its Iphone. https://twitter.com/... Basically, going after Patreon's extra content and community model, and Facebook's groups. https://twitter.com/... Facebook trying to turn the marketer claim that ‘People want to be followed by ads’ into a cultural movement is... quite a look inside their own little filter bubble. Speaking of, Facebook will have its own voice assistant (strange that it's not called “M"). It would be worse than Clearview for civil liberties, especially for POC. https://twitter.com/... Wonder if they'll fight it somehow. However, as competition on the two major stores has grown, developers have found it increasingly difficult to achieve visibility for their … The segment(s) or group(s) of people and organizations you decide to sell to is called a target market The select group of people you choose to sell to..Targeted marketing, or differentiated marketing, means that you may differentiate some aspect of marketing (offering, promotion, price) for different groups of customers … When it introduced the first iPhone, its initial price was rather high for a phone. Using the premium pricing strategy Apple is unable to penetrate in the Asian market effectively like Samsung and Huawei. https://twitter.com/... A California magistrate judge ordered game distributor Valve to hand over certain sales and pricing data to Apple in Epic Games' antitrust suit over the tech giant's App Store fees, telling Valve, “Apple has salted the earth with subpoenas.” https://www.law360.com/... https://twitter.com/... “Apple has, for lack of better words, salted the earth with subpoenas to other participants in the market.” - Judge Thomas Hixson Strong words. If Australia's move works, you can be sure that other countries will want to start their own negotiations.' Or did you think that training data that resulted in the elimination of any applicant that wasn't a white male had nothing to do with Amazon's institutional culture? Let's not pretend this is the next Amazon. What if we tried that? IDFA is going to kill so many adtech companies in 2021... Wonder what the FB move is here. The problem with this latest earnings is that it does not fit Apple’s services narrative.The reason earnings jumped beyond expectations this quarter is because Apple beat investors’ expectations in hardware sales. It grew 17% year-over-year, but is almost 3% below analysts’ expectations. More competition. Haven't we? Apple’s strategy is simple (we wrote about it here before): as the iPhone becomes a more mature product (Tim Cook touted more than 1.5 billion user install base), Apple will extract more revenue from its users by selling peripheral devices (Apple Watch, Airpods, etc) and services (music, TV, news, payments, and the App Store). To view an earlier snapshot click here You have to be a loser to take a cut of every side of the transaction and still not deliver a profit. Yup. How much? Apple’s Strategy.
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